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Adidas Parley Schuhe sind die Innovation des Monats

Adidas Parley Schuhe sind die Innovation des Monats

by F-A19R28-11_a | Dec 9, 2019 | Innovation des Monats

In diesem Monat erhält Adidas unseren Preis für Produkt-Innovationen für zwei neue nachhaltige Schuhmodelle: ALPHAEDGE 4D PARLEY and TERREX TWO PARLEY. Adidas verfolgt damit konsequent seinen Weg, attraktives Design und höchste Produktqualität mit Zielen der...
Prototype in deep red figures? Into the profit zone with a Product Journey

Prototype in deep red figures? Into the profit zone with a Product Journey

by F-A19R28-11_a | Nov 30, 2019 | Nicht kategorisiert

Before a prototype is developed, there are many meetings and sales plans. Nevertheless, many good ideas and prototypes are in an impasse. What are the reasons and, more importantly, what options are there? With a Product Journey, the start of sales and entry into the...
Increase Resilience – Real decentralized power with intelligent and scalable local hubs

Increase Resilience – Real decentralized power with intelligent and scalable local hubs

by F-A19R28-11_a | Nov 28, 2019 | Nicht kategorisiert

I gave this presentation during the DEFENSE INNOVATION in October 2017 in Tampa. With hundreds of thousands of households without electricity during the tornadoes and forest fires just before the Florida conference, decentralized power generation is a strong option...
Adidas Parley Schuhe sind die Innovation des Monats

Adidas Parley Shoes are Innovation of the Month

by F-A19R28-11_a | Nov 14, 2019 | Nicht kategorisiert

This month, Adidas receives our Product Innovation Award for two new sustainable footwear models, ALPHAEDGE 4D PARLEY SCHUH and TERREX TWO PARLEY. Adidas is thus consistently pursuing its path of combining attractive design and top product quality with goals of...
Use Product Journeys to Make Prototypes and Money-losing Products Profitable

Use Product Journeys to Make Prototypes and Money-losing Products Profitable

by F-A19R28-11_a | Nov 13, 2019 | Nicht kategorisiert

Prototypes cost money and a lot of time passes before the sales start. The Product Journey builds a bridge from the prototype to series production. It is also used to optimize products that create losses, where competition has an advantage, potential is unused, or...
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